All Speakers Speaker Teba Lorenzo Position: Sales Country Manager Company: TikTok Teba has more than 20 years of experience in the field of digital marketing, with extensive experience in building and developing teams for international companies such as Yahoo, Whisbi, Videology, Merkle, and now on TikTok. Passionate about new capabilities and formulas for digital communication and interaction, she bases her day-to-day on building long-term partnerships between brands and audiences. A task that now promotes the positioning of TikTok as a key partner for brands in the creation of a new paradigm of interaction and positioning with audiences. Sessions Tue 11 Jun 13:00 - 13:20 Digital Marketing Planet CLEAR CHANNEL All type of tickets Digital Marketing PlanetGenerative AI How to achieve over 400 million views on TikTok: the success case of Tous Tue 11 Jun 17:00 - 17:30 Green Innovation Theatre All type of tickets Innovation Theater Labelium y Jirada – Revolucionando el entretenimiento en en TikTok: La alquimia entre Creatividad, Media y Tecnología